Safety Culture

SafetyCulture is a global technology company headquartered in Surry Hills, Australia, dedicated to empowering working teams to drive daily improvements across their organisations. Established in Townsville in 2004 by Luke Anear, the company initially focused on providing safety documents before transitioning to mobile solutions in 2007. This strategic shift led to the launch of iAuditor in 2012, its flagship mobile inspection application, which revolutionised safety and quality inspections worldwide. Today, SafetyCulture's mobile-first operations platform provides a comprehensive suite of tools including issue reports, data capture, analytics, IoT sensor integration, risk mitigation, training, asset management, and business insurance through its subsidiary Mitti Insurance.

The company serves a broad spectrum of industries, including construction, manufacturing, retail, hospitality, healthcare, oil and energy, automotive, and logistics. It provides solutions for frontline workers, leaders, and teams across more than 85,000 organisations in over 180 countries. SafetyCulture's offerings are designed to help businesses standardise inspections, identify areas for improvement, streamline corrective actions, and ensure compliance with safety and quality standards. Its integrated platform aims to embed safety and operational excellence into the organisational DNA, moving beyond mere 'box-ticking' exercises to foster a culture of continuous improvement.

SafetyCulture has achieved significant milestones throughout its history, including reaching over one million downloads for iAuditor and processing more than one billion checks annually across its platform. The company attained 'unicorn' status, achieving a valuation of $1.3 billion, which later increased to $2.5 billion AUD in 2024. It has been recognised for its innovative solutions, winning awards such as 'Best Health And Safety Product' at the 2020 SaaS Awards. The company's unique approach lies in its user-friendly, mobile-first design, enabling real-time data capture and actionable insights that empower teams at all levels to make informed decisions and enhance workplace operations.

Leadership at SafetyCulture includes founder Luke Anear, who serves as Interim Chief Executive Officer. Other key executives are Jeremy Ginsberg, Chief Product & Technology Officer; Edelita Tichepco, Chief Financial Officer; Anna Wenngren, Chief People Officer; and Hamish Grant, Chief Marketing Officer. SafetyCulture continues to expand its ecosystem with acquisitions like EdApp (now SC Training), broadening its capabilities in mobile-first training solutions and reinforcing its commitment to improving the way the world works.