Comms / PR
Compass Studio
account management, media buying, social media, animation, branding
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Compass Studio is an award-winning public relations and strategic communications agency based in Sydney, Australia, dedicated to empowering purpose-led brands. Established in 2017, the agency has spent eight years helping businesses clarify their message, build credibility, and achieve measurable growth. Compass Studio differentiates itself by working exclusively with brands committed to doing good in the world, including those focused on environmental sustainability and ethical practices.
The agency offers a comprehensive suite of services designed to turn impact into influence. These include strategic PR, digital marketing, brand strategy, performance marketing, and creative campaigns. They provide clients with access to senior experts, ensuring big-agency brains without the usual bureaucracy, which allows for strategic agility and results that genuinely matter. Compass Studio prides itself on crafting tailored solutions for high-growth businesses, corporate brands evolving their impact narratives, and purpose-driven challenger brands, always aiming to make their communications work harder and boost their bottom line.
Key achievements highlight their ability to drive significant results, such as strengthening 1% for the Planet's footprint in Australia and New Zealand, leading to a 29% awareness uplift and outperforming global benchmarks in a digital campaign. They have also successfully elevated Patagonia's voice on climate issues and positioned brands like Ben & Jerry's and Jurlique for greater impact and commercial success. Their commitment to ethical business practices is underscored by their status as a Certified B Corporation, demonstrating that impact is deeply embedded in their organisational DNA.
The leadership team is spearheaded by Co-Founders and Directors Natalie Dean-Weymark and Luke Dean-Weymark. They are supported by a strong team of professionals, including Emma Butler as Public Relations Account Director, Nina Drakalovic as Head of Brand and Impact Strategy, Holly Betts as Public Relations Account Manager, and Eliza Livingstone as Public Relations Account Coordinator. The agency's ethos revolves around core values such as 'know the way, go the way, show the way,' emphasizing inspiring through action, believing in the power of the collective, and recognizing that small steps lead to significant change.
Compass Studio aims to be an extension of its clients' teams, utilising their expertise to guide them from their current position to their desired outcomes. Their approach focuses on simplifying complex narratives, particularly in sustainability and social impact, to create compelling stories that resonate with audiences and convert into action. They are known for their dedication to building stronger brand credibility and fostering lasting loyalty for the brands they represent.
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