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NEWSLETTER SPONSORSHIPS

Partner with Batko OS

Reach 12,000+ startup founders through newsletter sponsorships. Every sponsor gets native placement across Substack and LinkedIn - written in my voice, not a banner ad. The audience trusts recommendations because I'm selective about who I partner with.

DUAL-CHANNEL DISTRIBUTION

Every sponsor gets exposure across two high-value channels

4,000+

Substack subscribers

8,000+

LinkedIn newsletter

35,000+

LinkedIn followers

47,000+

Total reach

A network of decision-makers

This isn't a generic tech audience. Top companies represented include Canva, Atlassian, Google, Blackbird, AWS, Microsoft, Salesforce, and more.

~55%

Founders & CEOs

~20%

Directors & VPs

~15%

C-Suite executives

~10%

Investors & Board Members

CAMPAIGN OPTIONS

Three ways to partner

Sponsored Placement

$1,500

  • 1x native ad placement in Substack newsletter (4,000+ subscribers)
  • 1x mention in LinkedIn newsletter (8,000+ subscribers)
  • Written in Michael's voice for maximum trust
  • Link tracking and click report included

47,000+

total exposure

Most Popular

Sponsored Placement + Content

$4,000

  • 4x ad placements across Substack + LinkedIn (25% volume discount)
  • Dual-channel distribution on every piece

188,000+

total exposure

Full Partnership

$7,500

  • Everything in Placement + Content
  • 1x dedicated content piece (company story or founder interview)

235,000+

total exposure

SOCIAL PROOF

Results that speak for themselves

Returning sponsor: Vanta

Vanta has maintained a continuous sponsorship across 9+ posts throughout 2024-2025. A returning partner is the strongest proof that the partnership delivers real results.

8.3x reach multiplier

The original '1:1s done better' post reached 5,000 views from just 604 subscribers - content consistently punches above its weight through dual-channel distribution.

78 published long-form pieces

5+ years of consistent, high-quality content. Interview series featuring CEOs of Culture Amp, Slack, Brighte, Mr Yum, Forage, and Glow Capital Partners.

Trust-first approach

Sponsors aren't banner ads - they're woven into content in my authentic voice. I'm selective about who I partner with, and the audience knows it.

HOW IT WORKS

Simple process, real results

01

Intro Call

We chat about your goals, audience, and what success looks like.

02

Campaign Design

We agree on the package and we draft the content together.

03

Publish & Distribute

Content goes live across Substack and LinkedIn.

UPCOMING EDITIONS

Newsletter schedule

Each edition has two sponsor slots. Locked slots are confirmed partners. Grab an open slot before it's gone.

April 2026

My journey after leaving Startmate - where I am now

UTS StartupsOpen slot

Date TBD

Social Exit - how founders sell without a broker

Reuben AIOpen slot

Date TBD

How to raise a VC fund (and why you probably shouldn't)

Reuben AIVanta

Date TBD

North Star metrics - the full methodology for founders

Mighty PartnersVanta

Date TBD

PitchMaster - pitch deck advice is simpler than you think

VantaOpen slot

Date TBD

Funding pathways - alternatives to VC in Australia

VantaOpen slot

Date TBD

US market expansion - what founders need to know

KC VenturesOpen slot

Date TBD

Batko.ai - every tool I've launched and why

Open slotOpen slot

Date TBD

How I learned to build with AI - mistakes, wins, and getting started

Open slotOpen slot

Date TBD

The AI tools every founder should be using in 2026

Open slotOpen slot

Date TBD

AI Audits - finding low-hanging fruit in the matrix

Open slotOpen slot

Date TBD

Social Exit success stories - real businesses, real outcomes

Open slotOpen slot

Date TBD

My hiring playbook - everything I've learned about building teams

Open slotOpen slot

Date TBD

What I got wrong at Startmate - 8 years and 140+ investments

Open slotOpen slot

COMMUNITY PICKS

Vote on what I write next

Community-voted topics - I'll be writing about the highest rated ones first. Upvote what you want to read, downvote what doesn't interest you.

Suggest a topic

Have a topic you'd love to see covered? Submit it below.

GET STARTED

Express interest in partnering

Fill in the form below and I'll get back to you to discuss the best option for your goals. Or reach out directly:

Sponsored Placement - 1x native ad across Substack + LinkedIn newsletter + LinkedIn followers (47,000+ reach)

Sponsored Placement + Content - 4x ad placements across Substack + LinkedIn with dual-channel distribution (188,000+ reach)

Full Partnership - Everything above + 1x dedicated content piece - company story or founder interview (235,000+ reach)

I review every submission personally and will get back to you within 48 hours.

NEWSLETTER

Batko OS

Writing on startups, leadership, AI, and building a personal operating system.One email, whenever I have something worth saying.

  • Lessons from coaching founders - fundraising, ops, strategy
  • How I use AI to build, write, and think faster
  • Systems for productivity, leadership, and life

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